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        <h2>About Us</h2>
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            <strong>testing text</strong>
                Get the point across
    First and foremost an About Us page has to get a point across. Everything else is completely and utterly useless unless the content and the layout is achieving a goal. That goal is to tell the user who you are by showing them what you can do for them or have done for others.
    Give you the information you need
    Some About Us pages spend the whole time talking about what it is that the company does and nothing about the staff members. Some do the opposite. Unless the page gives the information that you need based on the type of site you are on then it won’t make the list.
    Give you social proof, testimonials and other authenticity statements
    A good About Us page always needs to have some mention of past successes, achievements, social proof, etc. Giving concrete examples of why your site or blog is worth reading is extremely important for these pages.
    Don’t let design elements negate the potency
    Some of the About Us pages I am about to show you will make you weep because they are so beautiful. Some not so much. But it is important to note that I haven’t included any pages on here purely because they look nice. This last dot point is all about that Blue-Shirt Trust; as long as the design doesn’t detract from the message I’m cool with however it looks.

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